About Us

OUR STORY

MADE BY HAND.
MEANT TO BE YOURS.

ANIMOVIBE is an independent studio based in Guangzhou, China. We design and make leather watch straps with a distinctive character: contrasting leather panels, visible hand stitching, and unexpected details.

We believe something worn every day can feel personal. A colour that speaks to you. A texture you enjoy. A small symbol that holds your own meaning.

Each piece is made after your order is confirmed. From selecting the leather to bringing the details together, our work stays close to the material—and to the hands that shape it.

EXPLORE THE COLLECTION

OUR STORY

MADE BY HAND.
MEANT TO BE YOURS.

ANIMOVIBE is an independent studio based in Guangzhou, China. We design and make leather watch straps with a distinctive character: contrasting leather panels, visible hand stitching, and unexpected details.

We believe something worn every day can feel personal. A colour that speaks to you. A texture you enjoy. A small symbol that holds your own meaning.

Each piece is made after your order is confirmed. From selecting the leather to bringing the details together, our work stays close to the material—and to the hands that shape it.

EXPLORE THE COLLECTION

OUR PROCESS

FROM LEATHER TO SOMETHING PERSONAL.

Leather, colour, and waxed thread—brought together by hand, one detail at a time.

01 / LEATHER SELECTION

We select vegetable-tanned leather for its texture and colour, bringing contrasting pieces together to create each design.

02 / CUTTING & SHAPING

Leather panels are cut and shaped for the strap, giving each colour and detail its place in the finished piece.

03 / PREPARING THE STITCH

Stitching holes are prepared along the leather edges, ready for the visible threadwork that defines our straps.

04 / HAND STITCHING

We stitch with waxed thread, joining the leather panels with contrasting lines that remain a visible part of the finished piece.